Corporate & Entrepreneurial
Organizations Case Studies:
Case Study:
Delivery on Business Needs and Customer-Experience
-
Client:
Leading Telecommunications Company
(Fortune 50) (revenues above $120 billion)
- Challenge:
The telecommunications company’s large B2B customers were frustrated
when they had to deal with multiple departments to address a single issue.
There was no integrated avenue for customers to resolve their
needs. The company designed a web-based customer eServicing platform to overcome this challenge and to provide stellar customer service. It was believed to be ready to
implement nationally and globally. However, the management team had
recently changed and there was concern about the implementation.
- Solution:
Development of a framework to evaluate the launch-readiness of
the program, based upon identifying and prioritizing key
measures, and the parameters related to these steps. Given that
the scope of the initiative spanned every enterprise
product/service, a team including all cross-functional
members/representatives was quickly established, and a common
goal/vision was identified. We discovered that if the plan had
been implemented initially, top-line corporate goals would not
have been achieved, and there would have been a dramatic,
negative effect on customer satisfaction and revenue. Based on
our work, a phased implementation plan was developed, with 100%
buy-in from our key stakeholders.
- Impact:
The initiative was implemented successfully, and customers
gained the ability to resolve their needs. Customer
satisfaction became highly positive. The
program has received multiple industry awards, including the Yankee Group Award and the Stevie Award. Five years later, the integrated platform remains in place with much success.
Case Study:
Strategic Business Planning, Operational Models, Societal Change
(This case study / client initiative covers both ‘business success’
and ‘societal advancement’ imperatives. Each of these independent
focus areas is included within the ‘business success’ and ‘corporate
citizenship’ case study sections.)
- Client:
Leading Healthcare Company (revenues above $10 billion)
- Challenge:
Our client is a global healthcare company, with approximately
1,800+ outpatient clinic locations and several related product & service
offerings. The leadership team was seeking to find new ways,
through the use of technology, to achieve corporate objectives. Goals included industry innovation leadership,
visionary strategy, revenue growth, and enhancing patient
health. A signature initiative had been identified, with a $180M+ investment forecast. The company
has not traditionally launched initiatives of this nature and
scale, and the leadership team wanted to deliver the program successfully.
- Solution:
Invision led a comprehensive review of the strategic plan,
operational models, and implementation plan. Top challenge
areas and top opportunity areas were identified, with a focus on
achieving our core goals above mentioned. New models, enhanced
strategy, business planning, and a comprehensive roadmap was
developed. Within the new models developed, Invision created
custom-tailored approaches to overcome our top challenges – developing an advanced inventory planning model, financial
integration model, supply chain approach, end-to-end integrated
process, among others. Within the strategic review, Invision
developed the multi-year strategic plan to deliver on the core
goals of the company/program, holistically incorporating the
cross-functional elements needed to foster success.
- Impact:
Implementation for 100% of our 200 national pilot site locations completed successfully. The processes, operational, and business models can now carry the company through full-scale national implementation for all 1,800+ clinics with multi-million dollar cost savings achievements. Executive feedback that the multi-dimensional strategy fits the
company’s needs, and incorporates the right key element for
delivering on our goals (innovation leadership, visionary
strategy, revenue growth, enhancing patient health). Team
feedback that the new models described above are a great asset
to the program implementation; E.g., several models far exceeded
expectations and are a valuable tool to be leveraged for new corporate initiatives, which would make future challenges non-existant. Implementation remains on track.
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